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Field-tested frameworks, tactics, and playbooks from inside 1,200+ employee resource group programs. No fluff. No jargon. No performative advice.

ERG Operations

How to Prepare Your ERG Program for AI in 2026

A 4-step order of operations for adding AI to your ERG program in 2026 — pulled from the video — so automation and agents actually work instead of multiplying chaos.

ERG operationsERG program managementAI for ERGsautomation
Maceo Owens·Jun 3, 2026·4 min read
10 Tactics to Get Middle Managers to Support ERGs
Leadership

10 Tactics to Get Middle Managers to Support ERGs

You don't have authority over these managers. Here's how to influence them anyway.

Manager EnablementERG StrategyCommunication
Maceo Owens·May 28, 2026
Why Middle Managers Won't Support Your ERGs (And How to Diagnose It)
Leadership

Why Middle Managers Won't Support Your ERGs (And How to Diagnose It)

Middle managers block ERG engagement for one of three reasons: motivation, ability, or system design. Here's how to diagnose which one you actually have.

Manager EnablementERG StrategyMember Engagement
Maceo Owens·May 20, 2026
How to Lead an ERG When Your Program Manager Isn't Great (Without Burning Out)
Leadership

How to Lead an ERG When Your Program Manager Isn't Great (Without Burning Out)

When your ERG program manager lacks training or direction, leaders are left to fill the gap. Here's how to get clarity, set boundaries, and lead well without overcompensating your way into burnout.

ERG LeadershipERG OperationsGovernance & Structure
Maceo Owens·Apr 3, 2026
How to Remove an Underperforming ERG Leader (the Right Way)
Leadership

How to Remove an Underperforming ERG Leader (the Right Way)

Learn when and how to address underperforming ERG leaders. Practical guidance for ERG Program Managers navigating accountability, communication, and program maturity.

ERG LeadershipERG OperationsSuccession Planning
Maceo Owens·Apr 2, 2026
What ERG Leaders Can Actually Do When the World Feels Heavy
Leadership

What ERG Leaders Can Actually Do When the World Feels Heavy

How should ERG leaders support their communities during hard times?

Member EngagementERG LeadershipCommunication
Maceo Owens·Mar 2, 2026
Coca-Cola's Women's ERG Lawsuit: What Every ERG Program Should Learn
Governance

Coca-Cola's Women's ERG Lawsuit: What Every ERG Program Should Learn

The EEOC is suing Coca-Cola Beverages Northeast over a women-only ERG networking trip. Here is exactly what ERG Program Managers should change about invite mechanics, employer-funded access, and event design before the same thing happens to you.

Legal & ComplianceDEI StrategyEvents & Programming
Maceo Owens·Feb 26, 2026
5 Steps to Turn ERG Roles Into Repeatable Processes
Leadership

5 Steps to Turn ERG Roles Into Repeatable Processes

Most ERG roles are designed around titles, not work. Here is a 5-step framework to redesign them around tasks, cadence, lift, and documented processes — so leaders can execute consistently without burning out.

ERG LeadershipERG OperationsERG Strategy
Maceo Owens·Feb 18, 2026
What Actually Belongs in Your ERG Blueprint
Strategy

What Actually Belongs in Your ERG Blueprint

Charters sound official. Strategies sound smart. But neither one is what ERG leaders actually need to run a group well. The blueprint that drives engagement, reduces burnout, and keeps the program unified — without performative paperwork.

ERG StrategyERG LeadershipMember Engagement
Maceo Owens·Feb 12, 2026
Why Structure Is the Real Work of an ERG Program
Strategy

Why Structure Is the Real Work of an ERG Program

ERG programs do not fail from a lack of passion — they fail from a lack of structure. Why documented systems and clear role design outlast motivation, seniority, and end-of-year heroics.

ERG StrategyMember EngagementGovernance & Structure
Maceo Owens·Feb 10, 2026
Your ERG Program Blueprint: The One-Pager Before the Operating System
Strategy

Your ERG Program Blueprint: The One-Pager Before the Operating System

Before you build an ERG operating system, you need a blueprint. A one-page map of purpose, scope, governance, tools, and data systems — so volunteer leaders can plug in and lead, not start from scratch.

ERG StrategyProgram LaunchGovernance & Structure
Maceo Owens·Feb 5, 2026
Are You the Bottleneck in Your Own ERG Program?
Strategy

Are You the Bottleneck in Your Own ERG Program?

ERG Program Managers often try to do it all—but that might be the reason your program isn’t scaling. This issue unpacks what role you should be playing, why over-functioning kills long-term success, and how to stop being the bottleneck.

ERG StrategyERG OperationsSuccession Planning
Maceo Owens·Jan 27, 2026
Is Your ERG Program Too Lax to Last in 2026?
Strategy

Is Your ERG Program Too Lax to Last in 2026?

Many ERG Programs are still too hands-off—lacking structure, unified branding, or consistent processes. This newsletter breaks down why grassroots is out, guardrails are in, and how to set up your program for sustainable success in 2026.

ERG StrategyGovernance & StructureERG Operations
Maceo Owens·Jan 20, 2026
How to Spot a Performative ERG Program (And What to Do About It)
Strategy

How to Spot a Performative ERG Program (And What to Do About It)

Most companies say they support ERGs—but what they actually support is the appearance of community. Learn how to evaluate whether your ERG program is authentic or just staged, spot the hidden signals, and build a real strategy even in a performative environment.

ERG StrategyDEI StrategyExecutive Sponsorship
Maceo Owens·Jan 13, 2026
13 ERG Lessons From 2025 Most Programs Still Miss
Strategy

13 ERG Lessons From 2025 Most Programs Still Miss

Discover 13 critical lessons from 2025 that every ERG Program Manager needs to know to fix engagement, burnout, structure, and succession—fast.

ERG StrategyERG OperationsLegal & Compliance
Maceo Owens·Jan 6, 2026
What "Tall People" Communities Can Teach ERG Leaders About Connection
Engagement

What "Tall People" Communities Can Teach ERG Leaders About Connection

What a tall-people meetup can teach ERG leaders: how community forms, why allyship tensions appear, and why belonging drives participation.

Member EngagementAllyshipStorytelling
Maceo Owens·Dec 9, 2025
An ERG Program Manager's Guide to Better Processes
Operations

An ERG Program Manager's Guide to Better Processes

Learn how to build clear, sustainable ERG processes that prevent burnout and chaos. This 5-step guide helps ERG Program Managers define structure, governance, and SOPs—the “Second P” of Purpose, Processes, and Programming.

ERG StrategyERG OperationsGovernance & Structure
Maceo Owens·Oct 27, 2025
Building High-Impact ERGs Without a 'Commerce' Pillar
Strategy

Building High-Impact ERGs Without a 'Commerce' Pillar

A comprehensive guide to refuting the 4C model and the BRG rebrand. ERGs don't need to drive revenue to prove value—here's the people-first case for executive buy-in.

ERG StrategyGovernance & StructureExecutive Sponsorship
Maceo Owens·Oct 22, 2025
If You Have to Use ERG Pillars, Use These Ones
Strategy

If You Have to Use ERG Pillars, Use These Ones

If you're required to bucket ERG programming, use member goals—not corporate jargon. Introducing the CGG framework: Connect, Grow, Give.

ERG StrategyMember EngagementEvents & Programming
Maceo Owens·Oct 10, 2025
Why ERGs Don't Need Revenue to Be Taken Seriously
Strategy

Why ERGs Don't Need Revenue to Be Taken Seriously

Challenging the rise of “BRGs” and the commerce pillar. Here’s why real ERG impact comes from structure, not revenue—and how to reframe it with confidence.

ERG StrategyExecutive SponsorshipSuccession Planning
Maceo Owens·Oct 9, 2025
You Don't Scale Mess: Why ERG Programs Need Cleanup Before Growth
Strategy

You Don't Scale Mess: Why ERG Programs Need Cleanup Before Growth

Many companies rename ERGs to BRGs hoping it signals maturity—but without purpose, process, and structure, it’s just scaling dysfunction. Here’s why you need to stabilize before you rebrand.

ERG StrategyMember EngagementGovernance & Structure
Maceo Owens·Oct 8, 2025
Reason #9 The Legal Risks of Treating ERG Leads Like Business Consultants
Governance

Reason #9 The Legal Risks of Treating ERG Leads Like Business Consultants

Turning ERGs into business drivers without structure or pay? That could violate wage laws, trigger discrimination claims, or ignite IP disputes. Here’s what most companies overlook—and why the legal risks of “BRGs” are real.

Legal & ComplianceERG LeadershipERG Strategy
Maceo Owens·Oct 7, 2025
Reason #8: Let's Talk Political Risk
Governance

Reason #8: Let's Talk Political Risk

In a time when DEI is under fire, some companies are repositioning ERGs as business drivers—but that shift may be putting your program (and your volunteers) at greater risk. Here’s why community—not commerce—should remain the core.

Legal & ComplianceERG StrategyDEI Strategy
Maceo Owens·Oct 6, 2025
Reasons 6 & 7: When ERG Programming Gets Desperate and Unethical
Strategy

Reasons 6 & 7: When ERG Programming Gets Desperate and Unethical

Unethical or last-ditch efforts to save an ERG program often do more harm than good. Learn why reactive programming strategies fail and how to build an ERG strategy that earns trust and drives results.

ERG StrategyERG OperationsLegal & Compliance
Maceo Owens·Oct 3, 2025
Reasons 4 & 5: ERG Leads Aren't Qualified or Interested
Leadership

Reasons 4 & 5: ERG Leads Aren't Qualified or Interested

This article breaks down why ERGs aren’t free consulting arms and why their leads burn out under “business impact” pressures

ERG LeadershipERG StrategyMember Engagement
Maceo Owens·Oct 2, 2025
Reason #3: Not Everything Needs to Justify Itself in Revenue
Operations

Reason #3: Not Everything Needs to Justify Itself in Revenue

ERGs are cost centers like L&D and Engagement—but they’re expected to prove ROI no other internal team is. This article breaks down budget disparities, flawed expectations, and why the “4th C” of Commerce doesn’t belong in the ERG conversation.

Budget & ResourcesERG StrategyBelonging
Maceo Owens·Sep 30, 2025
Reason #2: We’ve Confused Cost Centers with Revenue Streams
Strategy

Reason #2: We’ve Confused Cost Centers with Revenue Streams

What's The Cost of Not Being A Cost Center?

ERG StrategyERG OperationsBudget & Resources
Maceo Owens·Sep 29, 2025
Reason #1: We've Diluted The Main Point
Strategy

Reason #1: We've Diluted The Main Point

Stop Forcing Rev Gen

ERG StrategyMember EngagementBelonging
Maceo Owens·Sep 26, 2025
Enough with the 4Cs (especially Commerce). Enough with BRGs. Let’s Talk.
Strategy

Enough with the 4Cs (especially Commerce). Enough with BRGs. Let’s Talk.

Let’s Talk.

ERG StrategyDEI StrategyERG Operations
Maceo Owens·Sep 25, 2025
What is the best leadership structure for running an ERG?
Operations

What is the best leadership structure for running an ERG?

Discover the 4 essential ERG leadership roles—Chair, Communications, Events, and Activities Lead—that build structure, boost engagement, and drive impact.

ERG LeadershipGovernance & StructureERG Operations
Maceo Owens·Sep 19, 2025
How can ERGs improve member engagement outside of events?
Engagement

How can ERGs improve member engagement outside of events?

Learn why ERGs should replace the Finance Lead role with a Member Engagement Lead to boost creativity, budget use, and member connection.

Member EngagementERG LeadershipERG Operations
Maceo Owens·Sep 19, 2025
What are the best practices for creating an effective ERG governance structure?
Governance

What are the best practices for creating an effective ERG governance structure?

Build a strong ERG governance model. Learn the key dos and don’ts—metrics for every role, uniform structures, avoid pillar models & premature chapters—to drive impact.

Member EngagementERG LeadershipGovernance & Structure
Maceo Owens·Sep 19, 2025
What are the most important metrics for measuring ERG program success?
Data & Metrics

What are the most important metrics for measuring ERG program success?

Which ERG metrics matter most? See the best-to-worst ranking—prioritize Member Engagement Score, drop vanity counts, and prove real engagement and impact.

ERG MeasurementMember EngagementBelonging
Maceo Owens·Sep 19, 2025
How can ERG leaders measure engagement in communication platforms like Slack or Teams?
Communications

How can ERG leaders measure engagement in communication platforms like Slack or Teams?

Learn how to calculate ERG Channel Active Membership (CAM) and Channel Engagement Score (CES). Formulas, benchmarks, and tips for boosting engagement.

ERG MeasurementMember EngagementCommunication
Maceo Owens·Sep 19, 2025
What is the Member Engagement Score in ERGs?
Data & Metrics

What is the Member Engagement Score in ERGs?

Learn how to calculate the Member Engagement Score (MES) for ERGs. Discover benchmarks, formulas, and strategies to track and boost community participation.

Member EngagementERG MeasurementERG Leadership
Maceo Owens·Sep 19, 2025
How do you calculate an ERG’s Event Engagement Score?
Data & Metrics

How do you calculate an ERG’s Event Engagement Score?

Learn how to calculate and use the Event Engagement Score (EES) to measure ERG event impact, allocate resources wisely, and boost community participation.

ERG MeasurementMember EngagementEvents & Programming
Maceo Owens·Sep 19, 2025
The ERG Metric Triangle: Which Metrics Actually Drive Engagement
Data & Metrics

The ERG Metric Triangle: Which Metrics Actually Drive Engagement

The metric you're obsessing over probably isn't the one moving the needle. The ERG Metric Triangle separates the activities you control from the outcomes you can influence.

ERG MeasurementERG StrategyMember Engagement
Maceo Owens·Sep 19, 2025
How to Measure ERG Program Success: A 7-Step Framework
Data & Metrics

How to Measure ERG Program Success: A 7-Step Framework

Measuring ERG success is less about counting members and more about tying every leader role to a specific input and outcome metric. Here's the 7-step framework.

ERG MeasurementERG StrategyERG Leadership
Maceo Owens·Sep 19, 2025
The Most Effective ERG Engagement Strategy (It's Not More Members)
Strategy

The Most Effective ERG Engagement Strategy (It's Not More Members)

Most ERG leaders chase membership numbers and wonder why engagement stays flat. The Pyramid of Fandom flips the strategy: deepen the members you already have.

ERG StrategyMember EngagementBelonging
Maceo Owens·Sep 19, 2025
The ERG DM Campaign: Why Direct Outreach Wins Engagement
Strategy

The ERG DM Campaign: Why Direct Outreach Wins Engagement

Most ERG engagement tactics rely on broadcast: Slack posts, forms, mass emails. The DM Campaign flips that with one-to-one outreach that members actually respond to.

ERG StrategyMember EngagementCommunication
Maceo Owens·Sep 19, 2025
How ERGs Unintentionally Create Workplace Disparities (And What Their True Role Should Be)
Governance

How ERGs Unintentionally Create Workplace Disparities (And What Their True Role Should Be)

ERG work is real work — usually unsupported, undefined, and unequally distributed onto the very employees ERGs were meant to lift up. Here's how to refocus.

ERG StrategyDEI StrategyERG Leadership
Maceo Owens·Sep 19, 2025
How should ERGs define and measure membership to drive real engagement?
Data & Metrics

How should ERGs define and measure membership to drive real engagement?

Counting Slack signups isn’t enough. Learn why ERGs should track Member Engagement Score, when to focus on growth, and how to turn members into superfans.

Member EngagementERG MeasurementERG Strategy
Maceo Owens·Sep 19, 2025
Should ERGs have chapters?
Strategy

Should ERGs have chapters?

Premature ERG chapters cause silos, burnout, and low engagement. Learn why most fail, when to scale, and how consolidation boosts global ERG success.

ERG StrategyMember EngagementGovernance & Structure
Maceo Owens·Sep 19, 2025
What’s a good agenda for a one-hour ERG meeting?
Operations

What’s a good agenda for a one-hour ERG meeting?

Boost engagement with this sample ERG meeting agenda. A simple 1-hour template with icebreakers, main activity, and feedback to keep members focused and inspired.

ERG OperationsEvents & ProgrammingMember Engagement
Maceo Owens·Sep 19, 2025
10 Tips To Avoiding the Awkward First 5 Minutes of Your Next Meeting
Engagement

10 Tips To Avoiding the Awkward First 5 Minutes of Your Next Meeting

Avoid awkward silences in ERG meetings. Try these 10 creative openers—from LinkedIn connects and trivia polls to music and icebreakers—to boost engagement fast.

Member EngagementCommunicationEvents & Programming
Maceo Owens·Sep 19, 2025
Are pillar-based ERG leadership structures typically effective?
Operations

Are pillar-based ERG leadership structures typically effective?

Pillar-based ERG leadership creates silos, unclear roles, and burnout. Learn why this model doesn’t work and what structure drives accountability and impact.

ERG LeadershipGovernance & StructureBurnout
Maceo Owens·Sep 19, 2025
How to Launch ERGs at Small Companies
Strategy

How to Launch ERGs at Small Companies

Learn why small companies should start with one ERG and how to build vision, structure, and metrics for long-term success with limited resources.

Program LaunchERG OperationsGovernance & Structure
Maceo Owens·Sep 19, 2025
What makes an ERG SOP actually usable?
Operations

What makes an ERG SOP actually usable?

Step-by-step guide to building ERG SOPs. Define roles, tasks, metrics, and resources to streamline processes and set ERG leaders up for success.

ERG OperationsERG LeadershipGovernance & Structure
Maceo Owens·Sep 19, 2025
What does it really mean when ERG leaders say they’re “too busy”?
Engagement

What does it really mean when ERG leaders say they’re “too busy”?

Explore what “too busy” really means for ERG leaders—overwhelm, unclear roles, and lack of structure—and how to build accountability that works.

ERG LeadershipGovernance & StructureERG Operations
Maceo Owens·Sep 19, 2025
How can you show appreciation to ERG leaders in meaningful ways?
Engagement

How can you show appreciation to ERG leaders in meaningful ways?

The 5 love languages in the workplace—words, time, service, gifts, touch—explained for ERG leader appreciation with real examples and strategies.

ERG LeadershipCommunicationMember Engagement
Maceo Owens·Sep 19, 2025
Making Meaningful ERG Merch for Frontline Employees
Strategy

Making Meaningful ERG Merch for Frontline Employees

Discover creative ERG merch ideas for frontline workers that go beyond the logo tee — from pins and patches to uniform-friendly apparel — so employees feel seen, connected, and authentic on the job.

Frontline EmployeesMember EngagementERG Operations
Maceo Owens·Sep 17, 2025
What's your ERG's Source of Truth?
Data & Metrics

What's your ERG's Source of Truth?

My case for the answer to be your communications channel

ERG MeasurementMember EngagementERG Operations
Maceo Owens·Sep 10, 2025
The 10 Succession Mistakes Nobody Warned You About
Governance

The 10 Succession Mistakes Nobody Warned You About

Avoid these 10 mistakes derailing your succession plan (and what to do instead).

Succession PlanningERG LeadershipCommunication
Maceo Owens·Sep 5, 2025
New ERG Legal Guidance You Need To See
Governance

New ERG Legal Guidance You Need To See

15 "Kitchen Killers", Religious ERGs & New Legal Notices

Legal & ComplianceCommunicationProgram Launch
Maceo Owens·Aug 14, 2025
Breaking: Cracker Barrel's ERGs on the Defense
Governance

Breaking: Cracker Barrel's ERGs on the Defense

and the latest on other ERG programs facing legal and public pressure

Legal & ComplianceDEI StrategyIndustry News
Maceo Owens·Jul 25, 2025
I'm Changing How I Talk About ERGs
Strategy

I'm Changing How I Talk About ERGs

Plus the recording to one of our ERG Recipe Tour Sessions

ERG StrategyGovernance & StructureLegal & Compliance
Maceo Owens·Jul 24, 2025
The Real First Step to Increasing ERG Engagement
Engagement

The Real First Step to Increasing ERG Engagement

Plus How To 10x Your ERG Member Survey Responses

Member EngagementERG MeasurementCommunication
Maceo Owens·Jun 25, 2025
The Supreme Court Ruling This Month That You NEED To Know
Governance

The Supreme Court Ruling This Month That You NEED To Know

And How It Raises The Stakes on Discrimination Claims

Legal & ComplianceDEI Strategy
Maceo Owens·Jun 16, 2025
The Conversation About Jewish ERGs Just Got Real.
News

The Conversation About Jewish ERGs Just Got Real.

If you allow one protected class, do you have to allow them all?

Legal & ComplianceERG StrategyDEI Strategy
Maceo Owens·Jun 2, 2025
Lessons on Empty ERG Intersectionality
Engagement

Lessons on Empty ERG Intersectionality

What the Music Industry Teaches Us About Meaningful Programming

IntersectionalityERG StrategyStorytelling
Maceo Owens·May 27, 2025
You Can Get Your Event Engagement Score Today.
Engagement

You Can Get Your Event Engagement Score Today.

Like... within the next 30 minutes.

Member EngagementERG MeasurementEvents & Programming
Maceo Owens·May 21, 2025
10 Mistakes Women’s ERGs Often Make
Leadership

10 Mistakes Women’s ERGs Often Make

and Why We Need to Talk About Them

ERG LeadershipIntersectionalityMember Engagement
Maceo Owens·Apr 29, 2025
Do ERG Testimonials BETTER
Strategy

Do ERG Testimonials BETTER

And why the way we currently collect them just isn’t cutting it.

CommunicationMember EngagementERG Operations
Maceo Owens·Apr 9, 2025
Is Your ERG Program Legal? What the EEOC and DOJ Just Clarified About Identity-Based Programs
Governance

Is Your ERG Program Legal? What the EEOC and DOJ Just Clarified About Identity-Based Programs

Think your ERG Program is safe? Not if it’s still using this language.

Legal & ComplianceDEI StrategyERG Strategy
Maceo Owens·Mar 24, 2025
Engagement Before Expansion: A Smarter ERG Growth Strategy
Engagement

Engagement Before Expansion: A Smarter ERG Growth Strategy

Most ERGs think they need more members to increase engagement—but that’s backward. You don’t get engagement by adding members; you get members by driving engagement. If your ERG is growing performatively but not functionally, it’s time to focus on structure, processes, and meaningful programming fir

Member EngagementERG StrategyERG Operations
Maceo Owens·Mar 20, 2025
What ERG Program Managers Need to Know About the NLRB
Governance

What ERG Program Managers Need to Know About the NLRB

And how most ERG Programs are operating illegally 😬

Legal & ComplianceERG OperationsBudget & Resources
Maceo Owens·Feb 28, 2025
One of the Worst ERG Events I’ve Ever Witnessed...
Engagement

One of the Worst ERG Events I’ve Ever Witnessed...

...Had One of the Highest Attendance Numbers

Events & ProgrammingBudget & ResourcesMember Engagement
Maceo Owens·Feb 19, 2025
Is Your ERG Program Operating Like an Illegal Union?
Governance

Is Your ERG Program Operating Like an Illegal Union?

Not to add more fuel to the fire, but...

Legal & ComplianceERG StrategyGovernance & Structure
Maceo Owens·Feb 6, 2025
What to Do Instead of a Decompression Session
Engagement

What to Do Instead of a Decompression Session

15 Alternatives to Decompression Sessions for Your ERG

CommunicationMember EngagementEvents & Programming
Maceo Owens·Jan 27, 2025
What’s Next for ERGs in 2025? These 7 Trends Will Reshape the Landscape
News

What’s Next for ERGs in 2025? These 7 Trends Will Reshape the Landscape

What’s next for ERGs in 2025? The ERG Homegirl shares 7 bold predictions for the year ahead, including the decline of ERG-specific software, the rise of religious ERGs, the legal risks of exclusivity, and the demand for more thoughtful swag and smarter engagement. Discover what trends, challenges, a

ERG StrategyMember EngagementCommunication
Maceo Owens·Jan 8, 2025
How a 15-Minute Call Changed Everything: Lessons in ERG Leader Onboarding
Leadership

How a 15-Minute Call Changed Everything: Lessons in ERG Leader Onboarding

Small shifts that lead to big results.

ERG LeadershipProgram LaunchRecruitment & Onboarding
Maceo Owens·Dec 19, 2024
7 Reasons for Comms Channel Fatigue
Communications

7 Reasons for Comms Channel Fatigue

Let’s Be Real: Slack (or Teams, etc) Channel Isn’t the Problem—Your Strategy Is

CommunicationMember EngagementERG Leadership
Maceo Owens·Dec 5, 2024
Redefining Inclusion: The Programming Mistake Even the Best ERGs Make
Engagement

Redefining Inclusion: The Programming Mistake Even the Best ERGs Make

To this day, I still have to check myself on this...

Member EngagementEvents & ProgrammingIntersectionality
Maceo Owens·Nov 16, 2024
Run Your ERG Program Like a Business—But Know Who Your Real Customer Is
Strategy

Run Your ERG Program Like a Business—But Know Who Your Real Customer Is

This is the difference between an ERG Program on track for success or for failure...

ERG StrategyERG LeadershipMember Engagement
Maceo Owens·Nov 8, 2024
5 Ways ERGs Can Navigate Election Week Safely
Communications

5 Ways ERGs Can Navigate Election Week Safely

Keeping your ERG Communications "very mindful, very demure" post?

ERG LeadershipCommunicationMember Engagement
Maceo Owens·Nov 4, 2024
The Dangerous Shift from ERG to BRG: What You Need to Know
Strategy

The Dangerous Shift from ERG to BRG: What You Need to Know

only newsletter subscribers are getting this link...

ERG StrategyMember EngagementLegal & Compliance
Maceo Owens·Nov 1, 2024
ERG Goal Setting: Focus on Inputs, Not Just Outcomes
Strategy

ERG Goal Setting: Focus on Inputs, Not Just Outcomes

...is probably not what you think

ERG StrategyERG Measurement
Maceo Owens·Oct 26, 2024
Why Your Intersectional ERG Events Might Be Falling Flat—and How to Fix It
Engagement

Why Your Intersectional ERG Events Might Be Falling Flat—and How to Fix It

Tired of surface-level ERG panels that center identity but miss the mark? In this issue, The ERG Homegirl breaks down how to lead with exciting, relevant topics and naturally layer in intersectionality. Learn actionable ways to create dynamic events that build real connection and avoid the pitfalls

IntersectionalityEvents & ProgrammingMember Engagement
Maceo Owens·Oct 18, 2024
Why ERGs Might Be the Most Cost-Effective People Program You’re Overlooking
Strategy

Why ERGs Might Be the Most Cost-Effective People Program You’re Overlooking

Is your ERG program worth the time, budget, and energy? In this issue, The ERG Homegirl explores the concept of “pulling its weight” and breaks down why ERGs often outperform other people programs in ROI. With lean budgets and high emotional returns—loyalty, belonging, and engagement—ERG Programs de

ERG StrategyERG MeasurementMember Engagement
Maceo Owens·Oct 11, 2024
Why ERGs Are Under Fire—and Why It’s Time to Recenter on Community Over Optics
Strategy

Why ERGs Are Under Fire—and Why It’s Time to Recenter on Community Over Optics

ERGs are facing growing backlash—from legal scrutiny to public attacks by anti-DEI influencers. In this issue, The ERG Homegirl breaks down why some companies are scaling back ERG programs, how scope creep is fueling burnout and risk, and what ERG leaders must do to refocus on internal community and

DEI StrategyERG StrategyMember Engagement
Maceo Owens·Oct 1, 2024
Why One ERG Member Hesitated to Apply for ERG Leadership
Engagement

Why One ERG Member Hesitated to Apply for ERG Leadership

When a potential ERG leader hesitated to apply because she didn’t feel like the “right kind” of member, it exposed a larger truth: many ERGs unintentionally center the majority identity. In this Week 17 newsletter, The ERG Homegirl breaks down why subgroup inclusion matters, how to design leadership

ERG LeadershipMember EngagementIntersectionality
Maceo Owens·Sep 24, 2024
Not Enough ERG Applicants? Try This Personalized Outreach Strategy That Actually Works
Engagement

Not Enough ERG Applicants? Try This Personalized Outreach Strategy That Actually Works

Struggling to fill ERG roles or find panelists? The DM campaign is a game-changer. In this issue, The ERG Homegirl shares how she used personalized outreach to fill 3 ERG leadership roles across LGBTQ, Black, and Latinx ERGs in just one week—plus how to use DMs without overwhelming your members. Wit

Member EngagementCommunicationEvents & Programming
Maceo Owens·Sep 17, 2024
You Don’t Need to Be Senior to Lead an ERG: Here’s What Actually Matters
Operations

You Don’t Need to Be Senior to Lead an ERG: Here’s What Actually Matters

Do ERG leaders need to be senior-level employees? Absolutely not. In this newsletter, The ERG Homegirl debunks this common myth and explains why well-structured ERG roles should be accessible to employees at any level. Learn why personality, interest, and clear SOPs matter more than job title—and ho

ERG LeadershipERG OperationsCareer Development
Maceo Owens·Sep 3, 2024
EXPLAINED: The ERG Metric Triangle
Data & Metrics

EXPLAINED: The ERG Metric Triangle

Struggling to measure your ERG’s success? The ERG Metric Triangle simplifies the process by focusing on Input, Outcome, and Inspiration Metrics. Learn how to assess your current metrics and take your ERG data strategy to the next level.

Business ImpactERG MeasurementERG Operations
The ERG Movement·Aug 18, 2024
Where to Start When It’s Time to Take Your ERG Data to the Next Level
Data & Metrics

Where to Start When It’s Time to Take Your ERG Data to the Next Level

Overwhelmed by ERG data? Discover how to start building a strong ERG data strategy by defining your program’s purpose, setting clear metrics, and understanding their impact.

ERG MeasurementERG Strategy
The ERG Movement·Aug 18, 2024
A Lesson on Good & Bad ERG Allyship
Engagement

A Lesson on Good & Bad ERG Allyship

Allies are essential in ERGs—but only when they respect the space. In this issue, The ERG Homegirl introduces the “ally as tourist” analogy and how events like Dreamcon mirror the tension ERGs face with non-identifying members. Learn why excluding allies is legally risky, what bad allyship looks lik

AllyshipMember EngagementStorytelling
Maceo Owens·Jul 31, 2024
When The DEI Mask Comes Off...ERGs Remain
Strategy

When The DEI Mask Comes Off...ERGs Remain

As companies like John Deere and Tractor Supply dismantle their DEI programs, ERGs are being quietly repositioned. In this newsletter, The ERG Homegirl explores what this shift means, why ERGs often survive even when DEI doesn’t, and how ERG leaders can support employees navigating companies with an

DEI StrategyERG StrategyChange Management
Maceo Owens·Jul 24, 2024
Integration is a B
Strategy

Integration is a B

A 60-year-old book from a yard sale sparked a reflection on how little has changed in workplace integration. In this issue, The ERG Homegirl unpacks what “incomplete integration” means today, why ERGs still matter, and how performative inclusion misses the point. From Mr. Brown in the ’60s to modern

DEI StrategyIndustry NewsStorytelling
Maceo Owens·Jul 17, 2024
Mastering the ERG Event Engagement Score (EES)
Data & Metrics

Mastering the ERG Event Engagement Score (EES)

Discover how to measure and optimize event effectiveness in Employee Resource Groups (ERGs) with the Event Engagement Score (EES). This article explains how to calculate EES, set engagement goals for individual events and annually, and use this data to enhance community bonds and resource allocation within your ERG. Gain insights into the direct impact of your events and strategically plan future activities to meet member needs more effectively.

ERG MeasurementMember EngagementEvents & Programming
The ERG Movement·Jul 15, 2024
The Member Engagement Scores (MES) of ERGs Explained
Data & Metrics

The Member Engagement Scores (MES) of ERGs Explained

Discover how to effectively measure member engagement in your Employee Resource Group (ERG) with the Member Engagement Score (MES). This vital metric assesses the percentage of members actively participating in ERG programming annually, offering insights into the relevance and impact of your activities. Learn the importance of MES in fostering community engagement, how to calculate it, and how to use it to enhance your ERG strategies. Boost your community’s sense of belonging and see the effectiveness of your efforts with our step-by-step guide and free Data Collection System Template + Mini Course.

ERG MeasurementMember EngagementBelonging
The ERG Movement·Jul 15, 2024
Understanding and Calculating Your ERG Communications Channel Engagement
Data & Metrics

Understanding and Calculating Your ERG Communications Channel Engagement

Explore how to effectively measure and enhance engagement within Employee Resource Groups (ERGs) using key metrics and formulas tailored for platforms like Slack and Microsoft Teams. This article provides insights into calculating engagement scores to ensure active participation and interaction, even when platform limitations exist. Discover how our free Data Collection System Template + Mini Course can help you set precise engagement goals tailored to your ERG’s dynamics.

ERG MeasurementCommunicationMember Engagement
The ERG Movement·Jul 15, 2024
Talk That Talk But Only If You Can Back It Up
Data & Metrics

Talk That Talk But Only If You Can Back It Up

Are you telling execs your ERGs drive retention? You might be setting yourself up for failure. In this issue, we unpack why retention isn’t a realistic ERG metric, what you can actually measure, and why engagement metrics matter more than ever. Learn how to track ERG data that tells a real story—wit

ERG MeasurementDEI StrategyMember Engagement
Maceo Owens·Jul 10, 2024
Ranking Every ERG Metric from Best to Worst
Data & Metrics

Ranking Every ERG Metric from Best to Worst

Many articles and sources offer metrics for evaluating ERG programs, but often these recommendations lack practical experience and insight. Consequently, the most valuable metrics—those that truly illustrate an ERG program’s impact and success—are frequently overlooked. During ERG Leader Conversations and our recent ERG engagement tour, it became clear that many ERG leaders struggle with identifying which metrics to prioritize. This confusion can hinder the ability to measure success effectively. This article aims to clarify the essential metrics, providing a structured approach to better assess your ERG program’s performance. Here, we rank the key ERG metrics from best to worst, ensuring you focus on what truly matters for your program’s success.

Business ImpactERG StrategyERG Measurement
The ERG Movement·Jul 5, 2024
The Overlooked ERG Tool That Changed My Career
Leadership

The Overlooked ERG Tool That Changed My Career

Ever wonder how people actually find ERGs? Here’s how one overlooked intranet page changed the course of my career—and why your ERG’s intranet presence matters more than you think. Learn practical tips to improve discoverability, rebrand confusing ERG names, and create strong calls to action that bo

Career DevelopmentStorytellingMember Engagement
Maceo Owens·Jun 26, 2024
5 Signs You Need A New ERG Structure
Strategy

5 Signs You Need A New ERG Structure

Is your ERG struggling with low engagement or burned-out leaders? The problem might not be your people—it’s your governance structure. In this guide, we break down 5 critical signs your ERG structure needs a refresh, from unclear roles and uneven workloads to lack of documentation and metrics. Learn

ERG StrategyMember EngagementGovernance & Structure
Maceo Owens·Jun 19, 2024
Incorporating ERG work into Performance Reviews
Leadership

Incorporating ERG work into Performance Reviews

June marks mid-year performance review season—and if you’re an ERG Leader or ERG Program Manager, it’s the perfect time to highlight the real impact of your ERG work. Learn how to document ERG achievements, align your contributions with company values, collect engagement data, and write performance

ERG LeadershipERG StrategyMember Engagement
Maceo Owens·Jun 12, 2024
Rethinking the Finance Lead Role: Transforming into a Member Engagement Lead
Governance

Rethinking the Finance Lead Role: Transforming into a Member Engagement Lead

This article looks at changing the typical Finance Lead role in ERGs into a more engaging Member Engagement Lead role, explaining why this shift is important and how it benefits the ERG.

Governance & StructureMember EngagementERG Leadership
The ERG Movement·Jun 10, 2024
Best Practices for ERG Governance: Dos and Don’ts
Governance

Best Practices for ERG Governance: Dos and Don’ts

This article covers the essential dos and don’ts for setting up a successful ERG governance structure. With practical tips on staying flexible, keeping things uniform, adding creativity, and using clear metrics, you’ll be on your way to building a strong and thriving ERG.

Governance & Structure
The ERG Movement·Jun 10, 2024
Ideal Governance Structure for ERGs: Core Roles and Responsibilities
Governance

Ideal Governance Structure for ERGs: Core Roles and Responsibilities

This article dives into the different leadership structures of Employee Resource Groups (ERGs) and recommends a core framework to help them succeed. By focusing on key roles like Chair, Communications Lead, Events Lead, and Activities Lead, it provides a clear guide for building a strong and effective ERG leadership team.

Governance & StructureERG LeadershipERG Strategy
The ERG Movement·Jun 10, 2024
3 Keys (3P's) to Successful ERGs
Strategy

3 Keys (3P's) to Successful ERGs

Discover the Key to Thriving Employee Resource Groups with our latest guide on the '3Ps' framework. Delve into the critical elements of Purpose, Process, and Programming that define successful ERGs. This comprehensive article offers actionable insights for ERG leaders and managers, highlighting the significance of aligning ERGs with organizational objectives, establishing robust operational processes, and creating engaging programming. Whether you're looking to start, revitalize, or elevate your ERG, this guide is an indispensable resource for making a meaningful impact in your organization.

ERG StrategyChange ManagementGovernance & Structure
The ERG Movement·Jan 29, 2024
Building a Strong and Successful ERG Program: The 3 Key Principles of the ERG Movement
Strategy

Building a Strong and Successful ERG Program: The 3 Key Principles of the ERG Movement

At its core, The ERG Movement is founded upon three key principles, which serve as a guide for companies looking to establish effective ERG programs. These principles are as follows:

ERG Strategy
The ERG Movement·Dec 31, 2023
4 Tips to Consider When Doing an Act of Service for ERG Leader Appreciation
Engagement

4 Tips to Consider When Doing an Act of Service for ERG Leader Appreciation

Based on the concepts from the book "The 5 Languages of Appreciation in the Workplacehttps://a.co/d/cepABen" by Gary Chapman and Paul White, this article will explore how acts of service, one of the f

RecognitionERG Leadership
The ERG Movement·Dec 31, 2023
Reviving Low ERG Engagement: 6 Tips for Boosting Participation in Employee Resource Groups
Engagement

Reviving Low ERG Engagement: 6 Tips for Boosting Participation in Employee Resource Groups

If your Employee Resource Group ERG is experiencing low engagement, it can be disheartening and frustrating. However, there are steps you can take to try to boost engagement and make the ERG a more ac

Member Engagement
The ERG Movement·Dec 31, 2023
Common Reasons Why Employees Don't Join Employee Resource Groups (ERGs)
Engagement

Common Reasons Why Employees Don't Join Employee Resource Groups (ERGs)

Employee Resource Groups ERGs are organizations within a company that bring together employees with shared characteristics or interests. These groups can provide a sense of community, support, and pro

Member EngagementBelongingCommunity Building
The ERG Movement·Dec 31, 2023
Exploring Factors that Contribute to ERG Low Engagement of Your Executive Sponsor
Leadership

Exploring Factors that Contribute to ERG Low Engagement of Your Executive Sponsor

When it comes to understanding why an Executive Sponsor may not be engaged with an Employee Resource Group ERG, it's important to delve deeper into the possible reasons behind it. While time constrain

Executive SponsorshipMember EngagementERG Strategy
The ERG Movement·Dec 31, 2023
5 Strategies for Combating Burnout Among ERG Leaders: Tips for ERG Program Managers
Operations

5 Strategies for Combating Burnout Among ERG Leaders: Tips for ERG Program Managers

ERG programs can be incredibly rewarding, but they can also be a significant source of stress and burnout for leaders. In this blog post, we'll explore how ERG Program Managers can combat burnout amon

Change ManagementERG StrategyBurnout
The ERG Movement·Dec 31, 2023
10 Steps to Creating Effective ERG Standard Operating Procedures (SOPs)
Governance

10 Steps to Creating Effective ERG Standard Operating Procedures (SOPs)

To ensure the success of Employee Resource Groups ERGs, it's essential to develop comprehensive Standard Operating Procedures SOPs that outline roles, tasks, and resources. This article presents a ste

Governance & Structure
The ERG Movement·Dec 31, 2023
The Importance of Standard Operating Procedures (SOPs) for Employee Resource Groups (ERGs)
Governance

The Importance of Standard Operating Procedures (SOPs) for Employee Resource Groups (ERGs)

Employee resource groups ERGs play a vital role in creating a positive and inclusive work culture within an organization. These groups, which are often formed based on shared characteristics such as r

Governance & Structure
The ERG Movement·Dec 31, 2023
Decoding the Importance of Uniformity: What Your ERG Logos Say About Your ERG Program
Strategy

Decoding the Importance of Uniformity: What Your ERG Logos Say About Your ERG Program

Employee Resource Group (ERG) logos may appear as mere visual elements, but they hold significant insights into the strength and effectiveness of your ERG program. In this article, we will explore the importance of uniformity in ERG logos and the valuable messages they convey about your ERG program.

ERG Strategy
The ERG Movement·Dec 31, 2023
5 Ways to Show Appreciation for ERG Leaders: Understanding the 5 Appreciation Languages
Engagement

5 Ways to Show Appreciation for ERG Leaders: Understanding the 5 Appreciation Languages

In today's workplace, it's essential for leaders to understand the importance of showing appreciation and gratitude to their employees. One way to do this is by understanding and implementing the five

Recognition
The ERG Movement·Dec 31, 2023
Uncovering the Truth Behind ERG Leaders' Busy Excuse: A Guide for ERG Program Managers & Co Chairs
Governance

Uncovering the Truth Behind ERG Leaders' Busy Excuse: A Guide for ERG Program Managers & Co Chairs

ERG Leaders play a crucial role in promoting an inclusive workplace, but sometimes it can be a struggle to hold them accountable, especially when they constantly say they are too busy for their respon

Governance & StructureBurnoutERG Strategy
The ERG Movement·Dec 31, 2023
ERG Leader Compensation: Considerations Before Implementing Pay as a Form of Appreciation
Engagement

ERG Leader Compensation: Considerations Before Implementing Pay as a Form of Appreciation

Offering compensation as a form of appreciation for ERG leaders should be done thoughtfully and intentionally.

RecognitionBudget & ResourcesERG Leadership
The ERG Movement·Dec 31, 2023
Employee Resource Groups (ERGs) for Smaller Organizations Pre-Launch Plan
Operations

Employee Resource Groups (ERGs) for Smaller Organizations Pre-Launch Plan

🎙 Watch this ERG Movement Podcast Episodehttps://youtu.be/6OwzoY5IilE for context on why we recommend setting up a single ERG at small companies.

Program LaunchERG Strategy
The ERG Movement·Dec 31, 2023
Tips for Ensuring Your Employee Resource Group Is Inclusive
Engagement

Tips for Ensuring Your Employee Resource Group Is Inclusive

An Employee Resource Group ERG is a voluntary group formed by employees within an organization to promote a sense of belonging, and to provide support and resources to underrepresented groups within t

Member Engagement
The ERG Movement·Dec 31, 2023
Incorporating Employee Appreciation Languages Into Your ERG Leader Appreciation Strategy
Engagement

Incorporating Employee Appreciation Languages Into Your ERG Leader Appreciation Strategy

In the workplace, it's important to show appreciation to your employees, especially your Employee Resource Group ERG leaders who work tirelessly to promote diversity and inclusion in your organization

RecognitionDEI StrategyERG Leadership
The ERG Movement·Dec 31, 2023
Why Pillar Based ERG Leadership Structures Are Ineffective
Governance

Why Pillar Based ERG Leadership Structures Are Ineffective

Pillar Based ERG Leadership Structures being utilized as a governance structure for Employee Resource Group leadership is an example of a "pillar based leadership structures." However, models like thi

Governance & StructureERG LeadershipERG Strategy
The ERG Movement·Dec 31, 2023
The Ultimate ERG Member Meeting Agenda
Engagement

The Ultimate ERG Member Meeting Agenda

As the leader of an Employee Resource Group ERG at your company, you know firsthand the importance of regularly scheduled meetings to keep your team engaged and on track. But with so many demands on e

Member EngagementEvents & ProgrammingERG Leadership
The ERG Movement·Dec 31, 2023
Navigating the Pitfalls of ERG Chapters
Strategy

Navigating the Pitfalls of ERG Chapters

Change ManagementGovernance & Structure
The ERG Movement·Dec 29, 2023
Strategy

What is an ERG (Employee Resource Group)?

Employee Resource Groups ERGs are special clubs within companies designed to make sure every employee feels included and supported, especially those who might feel left out or not fully represented in

The ERG Movement·Dec 1, 2023
The ERG Movement Model SIMPLIFIED
Strategy

The ERG Movement Model SIMPLIFIED

The ERG Movement Model streamlines the development of Employee Resource Groups ERGs into three distinct phases: Infancy, Adolescence, and Maturity. Each phase signifies a unique stage in an ERG Progra

ERG StrategyProgram Launch
The ERG Movement·Dec 1, 2023
Does the Supreme Court’s Affirmative Action ruling affect Employee Resource Groups (ERGs)?
News

Does the Supreme Court’s Affirmative Action ruling affect Employee Resource Groups (ERGs)?

Explore how the Supreme Court’s Affirmative Action ruling may impact DEI and ERGs. Learn legal risks, compliance tips, and data-driven strategies.

Legal & ComplianceDEI StrategyERG Strategy
Maceo Owens·Aug 23, 2023
Unpacking the Impact of the Affirmative Action Ruling on Employee Resource Groups
Strategy

Unpacking the Impact of the Affirmative Action Ruling on Employee Resource Groups

Disclaimer: This blog post should not be viewed as a replacement for expert legal counsel. If you need assistance in understanding how this ruling may affect your organization's particular DEI strateg

DEI StrategyLegal & Compliance
The ERG Movement·Aug 22, 2023
The Dangers of Over-Incentivizing ERG Community Members
Engagement

The Dangers of Over-Incentivizing ERG Community Members

As an ERG Employee Resource Group leader, it's important to find ways to keep your members engaged and motivated. One common approach is to incentivize participation by offering rewards for certain ac

Budget & ResourcesMember EngagementBelonging
The ERG Movement·May 9, 2023
Avoiding Common Pitfalls: 6 Reasons Why Employee Resource Groups (ERGs) Fail
Strategy

Avoiding Common Pitfalls: 6 Reasons Why Employee Resource Groups (ERGs) Fail

An Employee Resource Group ERG program can be a valuable tool for improving workplace culture, but it's not uncommon for ERG programs to fail. Here are five reasons why that might be the case:

Governance & StructureERG Strategy
The ERG Movement·Jan 19, 2023